DRIVING
BUSINESS OBJECTIVES
TO DRIVE SCALE
STARTUP PR. GO-TO-MARKET PLANNING.
INVESTOR STRATEGY. THOUGHT LEADERSHIP.
SERVICES
BRAND
DEVELOPMENT
Creative brainstorming
Website content
Message development
Language + positioning
Mission statements
Taglines
Copywriting
PUBLIC RELATIONS
Identifying target media
Media training
Pitching
Media interviews
Press tours
Trade Show support
Press briefings
Media research + reports
Ad valuations
STARTUP
LAUNCHES
Public relations strategy
Audience/competitor research
Message development
Launch events
Press material development
Bio development
Web content
Media outreach
Social implementation
GO-TO-MARKET
STRATEGY
Launch Planning
Product Roadmaps
Investor Strategy
Investor Intros
Cross-Channel Branding
Hiring Support
Advisory Strategy
Funding Announcements
RELATIONSHIPS
RESULTS
Media outreach is at the core of what she does and how she does it. With proven relationships with national and regional media, keen knowledge of our vast media world and a highly strategic approach, Lindsey has personally secured hundreds of pieces of coverage, from national newspapers and TV shows to regional outlets including: Forbes, Los Angeles Times, New York Times, The Wall Street Journal, USA Today, TODAY Show, CNN, Entrepreneur, TechCrunch, BBC, Billboard and more. Lindsey has built her business on the notion that brand awareness goes far beyond tradition PR. Fully integrating marketing campaigns, investor strategy, thought leadership and go-to-market planning for startups, Lindsey brings added value to fully support your business in reaching its full potential and scale.
FEATURED
WORK
INDUSTRY
CRED
Lindsey began her career in San Francisco, at the epicenter of the tech world, helping to launch consumer tech brands and startups at some of the world's leading communications agencies. She then transitioned to LA during the emergence of the Silicon Beach boom working alongside many of the market’s most notable startups while also providing PR support for select brands in the travel, hospitality and lifestyle industries. Since starting her consulting practice six years ago, Lindsey has not only worked to publicize and market brands in her professional wheelhouse, she has also sought out companies and industry trailblazers that align with her passion to support and drive business objectives with leading innovators and purpose-driven companies.
Lindsey has over a decade working with startups to provides a hands-on approach while only taking on 4 clients max at one time. She believes that startups need and deserve someone who serves as more of an "in-house" role versus an agency that oversells on monthly retainers to meet company P&L. Lindsey has supported and driven groundbreaking results for startup stars in the consumer tech and B2B spaces such as: The Baby Box Co, TripIt, Skullcandy, Best Buy's Geek Squad, Viddy, General Assembly, Knock, Gyst Audio, HelloTech, RealNetworks, Scener, and many more. Since launching her business, Lindsey has also harnessed her love for all things food and nonprofits to drive successful marketing campaigns and produce powerful press results for The Newport Beach Wine & Food Festival, BESV Electric Bikes, Orange Coast Laser Specialists, Cycle Cause, among many others.
STARTUP
EXPERTISE
TESTIMONIALS
"When looking for someone to bring your brand to the forefront and that truly takes the time to get to know you and your mission, Lindsey is a must! Before we even met, she took the time to get to know my business and customer base as she familiarized herself with my vision and ultimate reach/goal. Her exceptional writing skills and keen awareness for what audiences are truly looking for have proven to be a tremendous asset to my business and continued growth."
- TIFFANY LEWIS, FOUNDER of THE TABLE TOGETHER
"It is rare to find someone as ridiculously efficient and hardworking who not only commands the knowledge and expertise to get the job done, but is a self-starter and does it with a sense of pride of ownership for everything worked on. Shorly after hiring Lindsey as a consultant, we brought her on internally as the Director of Marketing and PR. She has taken an unknown first year event and put us on the local and national map through her marketing and PR strategy as well as direction of website development. Lindsey has procured national coverage, hundreds of articles, dramatically helped increase ticket sales and has directly impacted the overall success of the Festival through her hard work and dedication."
- STEFANIE SALEM, FOUNDER & PRESIDENT of the NEWPORT BEACH WINE & FOOD FESTIVAL
"Lindsey worked to not only refine and rebuild our brand with spot-on message development and a beautiful new website, she also brought our retail business and parters to forefront of the market by securing us national press coverage. Working with Lindsey was seamless and a major contributor to each of our projects successes."
- ALAN BRANDENBURGER, LET IT BE ELECTRIC CO-FOUNDER